en
23 February
It’s a decade since Alessandro Furchino Capria became a photographer, and 2023 signifies the beginning of a new chapter following his recent move from Milan to London. Furchino Capria describes recent years as full of travel, research, and making mistakes – all of which have been valuable parts of his creative development. Here, the photographer discusses hyperconsumerism, normality, and bringing his astute eye to our February 2023 Issue Best of S/S 2023 story.
Wallpaper*: Describe your style and process
Alessandro Furchino Capria: I like to interact with what I have nearby and keep the result as simple and direct as I can without adding too many elements to the pictures. To me, everything has to go straight to the point. I prefer a subtractive process to an additive approach because it helps me to keep my mind awake.
W*: How did you approach our Design Awards Issue Best of S/S 2023 story?
AFC: When I met Jason [Hughes, Wallpaper’s fashion director], we spoke about keeping the shoot close to my way of seeing things and adding simple objects to the pictures, without overloading everything. I thought that having some plastic-packed fruit could reinforce the idea of having a simple symbol of hyperconsumerism, as well as the Coke can. Through the cat, I tried to reconnect everything with normal life, [and] with the daily routine of existence. I [also] worked with the other props we had in the studio, using them [but] avoiding their main functions to overturn their everyday meaning.