0711Store

World Cup 2006. The whole world is watching Stuttgart. The summer fairy tale has arrived in southern Germany. Finally the world knows what we Stuttgarters have always felt deep down in our hearts: Stuttgart is much more beautiful than Berlin! The question quickly arises for me: How do you actually show that you are from Stuttgart? The Dutch are storming Stuttgart in orange, the French are coming in blue - black, red, gold - of course, that's good too... But: THERE ARE NO STUTTGART SHIRTS - a scandal! A few weeks later - out of a "booze mood" - the decision is made: I need a great Stuttgart shirt! SAID. DID! Today our label is known and loved and we are proud of it! Here's to our success and even more to our hometown of Stuttgart with all the great, lovely people who live here!

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