en
Magenta Homme was born on March 20, 2010, in Corso Magenta 45 in Brescia, from the intuition of Fiorentino Lorenzo and Boscaini Alberto, already in the sector for some time, to create a union between fashion and art, great news for the city. Their intent is to spread an idea, a style, unusual combinations are the masters, all seasoned with artistic installations that excite those who pass through the streets of the center and stop to admire the wonder. A refined container, characterized by designer furnishings and modern antiques, where the use and re-use of materials creates a perfect background for men's clothing and accessories collections. The garments are skilfully mixed to offer an unconvetional look for a shopping experience that is far from the norm and that involves the customer at 360 °. In September 2014, the boutique expands, moving to number 49 and leaving space, again at number 45, for the new Magenta Femme project. In December 2015 we understand that in Brescia there is a desire for a location where the man who dresses more classic, the gentleman, can find everything that his daily outfit needs, starting from the outerwear, the shirt, the tie, the shoe and from here the tailoring room will also be inaugurated where, in addition to finding ready-made garments from the best Italian research brands, it is also possible to work on tailor-made products, for the most demanding customer. Magenta Homme soon established itself as a reference boutique not only for the city of Brescia, but for the whole of Italy and in February 2018 there was a further enlargement at number 43 in the most beautiful gallery in the historic center of Brescia. The boutique is developed on both sides of the gallery and from the love for fragrances also the Pharmacy of Perfumes was born, also inside, which offers exclusive and absolutely research lines of personal and environment fragrances. With the return of streetwear and the affirmation of well-known brands that, at first were identified only for a certain style, they rode the wave, even Magenta Homme understands that it is time to open the doors to the street world but always with a eye and a Magenta style, therefore Magenta Active is born at number 45, while Magenta Femme will move to number 49.
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