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Freedom and well-being for children PRIMIGI has always dedicated commitment and attention to the most demanding consumers, children, who grow and change, projecting themselves into the future. For them PRIMIGI creates products that are beautiful to look at and comfortable to wear, protecting them and accompanying them in the extraordinary adventure of "growing up". Specialist in new ideas PRIMIGI is recognized by mothers and children as the childhood specialist: he knows in depth the specific needs of each age and accompanies the child's development with carefully studied solutions. All products are designed down to the smallest detail to ensure comfort, lightness, breathability and resistance. Primigi For over 40 years at the feet of millions of children. The historic brand of children's footwear PRIMIGI was born in 1976, establishing itself in the market with its first steps footwear. It immediately became synonymous with technological know-how, carefully selected materials and Italian style. Success is immediate: PRIMIGI shoes are appreciated for the quality of the materials, the advanced construction technology, the shapes carefully studied and calibrated to help little feet grow in health, according to innovative criteria for the sector. In a few years PRIMIGI became the leader of the Italian market, maintaining and progressively strengthening this position. At the same time, the spread of the brand in the main foreign markets begins. Discover the new collection Primigi1976PrimigiPrimigi IMAC IMAC spa In 2001 the prestigious brand was acquired by IMAC spa, leader in the production of footwear for men, women and children, which gives a strong technological acceleration. Over 35 years of experience and specialization in the world of children guide the Group towards the PRIMIGI Total Look with the product extension to clothing. Visit IMAC2001 website Primigi Store Primigi Stores are born This is how the group expanded its business in 2007, inaugurating the PRIMIGI STORE single-brand store project, a new format for footwear and clothing, underwear and accessories, all coordinated and all in one place of purchase. An absolute novelty in the Italian market, the PRIMIGI STORE today represent the only “format” able to offer a wide and complete range of products that allows children from 0 to 14 years to dress, “from head to toe”!
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Corso Umberto I, 17, 80023 Caivano NA, Italy
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