Roro Herrenmode

On July 4, 1970, an innovative men's fashion store opened its doors at Spielmatte in Unterseen. The plan to provide the local men with wearable fashion seemed a bit daring in view of the rather conservative local attitude. But if you don't dare, you don't win ... And so these 50 years - contrary to all prophecies of doom - have become a success story for our company. Quite a few grooms stocked up with us for the most beautiful day of the year. Countless confirmands bought the first "better" outfit and umpteen business deals were made with business clothing from roro. And when it comes to leisure fashion, men at roro were always at the right place. It is obvious that in addition to the wide range - put together with a lot of experience and sensitivity for the needs of local customers - the comprehensive services have also made a decisive contribution to the success. And so today we are not only "relatively" proud of the many years that lie behind us, because the story goes on. In the future, too, we will do everything we can to ensure that the Bernese Oberlander is not left on the sidelines when it comes to fashion.